David Crisp admitted to an undercover investigator that he had “ignored government edicts” on sanctions by selling £1,000-a-bottle “Boadicea the Victorious” perfume in Russia.

    • whithom
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      4 days ago

      Hmm… marketing? I wonder how this guy did it. There’s obviously nothing special about his perfume other than it being an exclusive scent. Perhaps if I charge $10,000 a bottle and make the packaging really cool. I’m sure A few influencers would be willing to get in on the scam