Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.
It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.
So this ad is not pro or against high-viz, it’s against victim blaming
Cross-posted from: https://mastodon.uno/users/rivoluzioneurbanamobilita/statuses/113544508246569296
Modern cars also tend to have daytime running lights that are switched on automatically when the ignition is turned on, and are meant purely for visibility.
With modern cars, you mean cars since some time early 2000s? Actual modern cars (5 yo cars), are the only ones I see not have headlights turned on during day time.
Apparently, it’s not required under EU law to have the headlights turned on during daytime, and manufactures will rather have a couple of cm longer milage…
Running lights, not headlights. Different things both practically and legally.
Yesterday I was paying attention specifically to the front lights of cars. Almost all cars that had license plates registered in the last ten years also had independent running lights. Mostly in the form of a white LED strip around or under the headlight cover, an element built into the headlight (e.g. a ring around the main lens in BMWs), or annoyingly, a separate amber-colored light that I often mistake for a turning signal.
Legally, running lights might not even exist at all where I live. Traffic laws (and common sense) require proper headlights to be used in any kind of reduced visibility condition.
Ah, language barrier thing. Apologies
This is almost as bad as the American cars that use one of the brake lights as a turn signal