In the same way everything is. It's friendly and bright, and yes those are valid criteria.
Edit: I'm being downvoted, but how else do you advertise towards children? If your vape ad looks like the toy aisle then who is it marketing towards? Toys are marketed towards children by being bright, colorful, and friendly looking. They aren't marketing towards the parents with that, right? If it's valid to say that about toys then it must be valid about other products as well. Disagree? Give a counter argument. Can't come up with one? Why do you disagree then?
Having bright colors makes it more appealing to everyone but is an especially effective marketing tactic for children. Of course it doesn't only appeal to children, but it's a provably effective way to get children's attention.
I'm not about to watch some ads to win an argument on the internet. Here's this though, which I added into an edit above but you may have not seen that.
This video is unbearable to watch. It's even worse than the DARE crap in the 80's. If this is your proof that there are ads directed at kids I'm sorry but it ain't it.
Did you even watch it? I don't remember, but I don't think it's anti-vape or anything. It just discusses how they've forgotten why anti-smoking ads worked. It's largely a media analysis channel.
And in what way are they marketed towards kids?
In the same way everything is. It's friendly and bright, and yes those are valid criteria.
Edit: I'm being downvoted, but how else do you advertise towards children? If your vape ad looks like the toy aisle then who is it marketing towards? Toys are marketed towards children by being bright, colorful, and friendly looking. They aren't marketing towards the parents with that, right? If it's valid to say that about toys then it must be valid about other products as well. Disagree? Give a counter argument. Can't come up with one? Why do you disagree then?
Idk but you're probably being disagreed with because by that line of thought adult products can't have any color on them.
Which is exactly what I mean. Just because something has brought colors it doesn't make it for children.
Having bright colors makes it more appealing to everyone but is an especially effective marketing tactic for children. Of course it doesn't only appeal to children, but it's a provably effective way to get children's attention.
Everyone is drawn to bright colors, not just children.
I still haven't been shown any ads at all, much less any aimed at children.
I'm not about to watch some ads to win an argument on the internet. Here's this though, which I added into an edit above but you may have not seen that.
https://youtube.com/watch?v=bbV6I8VRMG8
Here is an alternative Piped link(s):
https://piped.video/watch?v=bbV6I8VRMG8
Piped is a privacy-respecting open-source alternative frontend to YouTube.
I'm open-source; check me out at GitHub.
This video is unbearable to watch. It's even worse than the DARE crap in the 80's. If this is your proof that there are ads directed at kids I'm sorry but it ain't it.
Did you even watch it? I don't remember, but I don't think it's anti-vape or anything. It just discusses how they've forgotten why anti-smoking ads worked. It's largely a media analysis channel.
You don't remember? You're the one linking to it lol