why would you not want to pay for YouTube knowing that some of that money makes it to the creators at least?
do the math to find out what percentage of user subscription ends up in a creator they watch. Also do the math to find out how much is earning google vs how much money goes to the creator. Creators end up getting pennies. If you want to support your favourite creators do it differently. By believing that "least some money makes it to the creators" is what youtube has managed to make people believe so that they rationalize paying for a subscription.
do the math to find out what percentage of user subscription ends up in a creator they watch. Also do the math to find out how much is earning google vs how much money goes to the creator. Creators end up getting pennies. If you want to support your favourite creators do it differently. By believing that "least some money makes it to the creators" is what youtube has managed to make people believe so that they rationalize paying for a subscription.
Google have to fund their infinite persistent growth model somehow. It's only fair to the share holders for the sake of their dividends