The standard doesn’t necessarily apply in reverse if you look at how the work is split between male and female partners in hetero relationships - it’s often skewed that the woman does a lot more emotional work, household work, and childcare, on top of also having full time jobs. I think you’re right though, if men aren’t meeting women’s standards, then women should either be content to be single, hook up with other women (for those who would prefer), or reexamine how important romantic relationships are for them.