Online news stories primary goal is to gain viewership and “customer reaction” measured by traffic figures. Although I agree this shouldn’t be news, it is undeniably a successful news story due to the interactivity it’s creating.

As long as people are triggered into clicking on that link, it’ll be seen as “what the people want” and therefore “good news story” by the media.

Yes I’m aware I’ve just described click bait to someone who clearly would understand the concept, I apologise lol